RoboJob, leading specialist in CNC automation, today announced that Jelle De Roovere will assume the position of CEO from 1 March. In this role, he succeeds co-founder and driving force Helmut De Roovere, who has led the company since its foundation in 2007 together with Luc De Ceuster. Helmut will remain actively involved within RoboJob in a more operational and advisory role.
The appointment of Jelle De Roovere symbolises continuity and confidence. As the son of co-founder Helmut, Jelle is part of the second generation within the company. Like his brothers Yoeri and Peter De Roovere, who are both active at RoboJob, he contributes to strengthening the values on which the company is built. RoboJob is driven by passion for technology, entrepreneurship and sustainable relationships with employees, customers, partners and suppliers.
Since his start in 2013, Jelle has held several key positions within the company, including Area Sales Manager Benelux, founder and general manager of RoboJob GmbH in Germany, founder of RoboJob Inc. in the USA and responsible for Sales & Business Development. He has played an important role in RoboJob's international expansion, including the establishment of its own branch in Germany as well as in the USA, where a Technology Centre was established this year in Indianapolis, Indiana. In recent years, he was already closely involved in the day-to-day management of the company and helped shape its strategic direction.
"Jelle has been a fixture within RoboJob for many years and has played a crucial role in our international growth," says Helmut De Roovere, co-founder and former CEO. "This step is a logical continuation in RoboJob's growth story. With Jelle at the helm, RoboJob remains in trusted and capable hands."
Jelle De Roovere especially emphasises the importance of stability and trust in this transition: "RoboJob was built on the best technologies and sustainable relationships with talented employees, customers, partners and suppliers. Those foundations will remain unchanged in the next phase as well. Our focus remains on innovation, quality and ease of use - with the same passion and drive that has characterised RoboJob since the beginning."
The change at the top brings no structural changes. For customers, partners and employees, the familiar faces and ways of working will remain. RoboJob remains committed to revolutionising high-mix manufacturing worldwide with best-in-class automation systems that are easy to use, install and integrate.
About RoboJob
RoboJob has been building low-threshold and user-friendly solutions for the automation of CNC-controlled turning and milling machines since 2007. These robotic applications significantly increase the output, flexibility and efficiency of CNC machines. Since its establishment in 2007, RoboJob has grown into an international market leader. Today, RoboJob has already installed more than 2,000 robots at home and abroad, with Technology Centres near Heilbronn (Germany) and Indianapolis (USA). Since 1 March 2026, Jelle De Roovere, commercial engineer and son of Helmut, has headed this growing technology company as CEO.
